Jaguar Land Rover

Innovation Lab

Jaguar Land Rover wanted more customers to know about the leading edge technology and innovation in their cars.

Both brands are well known for their emotive design, luxury craftsmanship and British heritage but their history and approach to innovation has not been promoted as strongly as it should.

Innovation Lab and Jaguar Land Rover
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Jaguar Land Rover wanted more customers to know about the leading edge technology and innovation in their cars. Both brands are well known for their emotive design, luxury craftsmanship, and British heritage but their history and approach to innovation has not been promoted as strongly as it should.

Innovation Lab and Jaguar Land Rover
Innovation Lab and Jaguar Land Rover
Innovation Lab and Jaguar Land Rover

Jaguar Land Rover is a leader in innovation, technology, and design. ‘British Driving Genius’ is expressed through the capability and composure of Land Rover and the Art of Performance of Jaguar.