Explore the latest news, views and insights from Imagination

jaguar car advert on adaptive dynamics, optimum balance with, featuring a virtual jaguar
Catwalk: creating emotion-driven interaction
How to win in the new retail landscape

Subscribe to our newsletter

Required Field
Required Field
Read our privacy notice to find out how we use your personal information. You can unsubscribe at any time.
Emotion and JLR's 'The Pace' experience
woman throwing a beach ball up at the museum of ice cream in new york city while people photograph her
How to create a product launch experience with impact
woman smiling holding a glass of orange juice
What’s next for NoLo brands?
What brands can learn from China: the experience accelerator
vivid syndey event with spinning lights at night with opera house in background
Can data really empower experiential campaigns?
abstract graphic in blue, green, red on dark background
The power of conversational experiences
colourful sxsw 2018 advertisement with people walking past it
AI: Ready to disrupt experience design?
side profile of man wearing vr headset with blue lighting
Immersive technology in business
cyborg female wearing a VR headset on a black and white background
Screen time is changing