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University of Michigan immersion day

21 February 2020
students attending University of Michigan immersion day

We’re thrilled to have hosted University of Michigan students with an immersion day at Imagination Detroit.

The objective of the day was to give students an inside look at what it’s like to work at Imagination, as well as the opportunity to experience the culture of an experiential company first hand. We hope that initiatives like this will help attract and retain skilled young adults in Detroit.


After touring the office and viewing a reel of some of our best work, students were given the opportunity to ask a panel of employees, across different disciplines, a variety of career and Imagination-related questions.

Students were given first-hand problem-solving experience when tasked to answer the question, ‘how would you launch a product experience to a younger demographic’? Helping them were a number of creatives, account directors and producers from across Imagination. To wrap up the day, students presented their ideas back, providing inspiration and insight to all staffers who participated.

We are grateful that such bright young adults chose to visit the Imagination Detroit office and learn more about our company and what we do.