Beyond the stadium: the behavioural science behind sports fandom
Nick Blenkarne, Head of Strategy at Imagination, delivers four big learnings for brands that are rooted in the behavioural science of sports fandom.
Our approach to using Generative AI - Q4 2023
At Imagination we have developed a set of principles for people using Generative AI in their work.
Navigating The World Of Destinations
We are launching a dedicated unit for the development, road-mapping, and planning of new and growing destinations - backed by decades of world-class design.
Building an experiential campaign for Lego Children's Day
Lego is the master builder of experiential experiences, understanding that physical play has lost none of its importance in the digital era.
Establishing Visa as more than just a credit card