In collaboration with cultural icon Harley-Davidson we brought together over 1,000 riders from all over China to celebrate the 120th anniversary.
200+ festival crew
1,000+ Harley riders
20,000+ SQM festival
40 H.O.G chapters participated
United We Ride
Harnessing the tagline ‘United We Ride’ and expressing the true spirit of what embodies Harley-Davidson, Imagination created a one-of-a-kind rally festival to celebrate this milestone anniversary.
Our designs were so desired that Riders designed T-shirts and extended products using them.
The Grand Parade
Envisioned to be more than a ride, we created a spiritual carnival for guests.
“Motorcycle Utopia? I think this is exactly how it should be there.” – PCAuto
Harley-Davidson 120th Anniversary China Celebration
Good vibes, roaring engines, fireworks and a live performance by the rock band Twisted Machine, the celebration marked a memorable time, reinforced bonds between Harley-Davidson and its riders.
“As a Harley owner, I’m honoured to take part in the celebration. Absolutely, this was the most sensational commemorative event I have joined in recent years.” – Zhongche.com
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