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The power of creativity: My experience at Dubai Lynx 2023

DubaiInsights

June 15, 2023

Christophe article

What are your main takeaways from Dubai Lynx?

How have experiences changed to shape the way customers interact with brands?

What’s next for experiences in the Middle East?


Behind the piece

Christophe headshot 2025 e1762166305882

Christophe Castagnéra

Head of Strategy and Experience Advisory
Imagination Middle East

Busy developing consistent and winning strategies, Christophe is creative when it comes to developing experience business plans and destination designs.

Weaving together strategic advisory, experience design and marketing, he can craft strategies across a diverse range of sectors, from tourism to tech, leisure to culture, and everything in between.

He’s also a big cat lover, supporting the wild cat charity Panthera, which targets the conservation and protection of big cats, as well as being the proud owner of the beautiful Minou.

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