Freelance Strategy Director

• Strategic Leadership: Work alongside senior leadership to shape Imagination’s future, helping to guide the agency’s strategy and direction while delivering world-class projects that inspire and innovate.
• Client Relationships: Develop strong, influential relationships with clients across various levels, from the C-suite to mid-level managers, and educate them on world-class strategic thinking and creative solutions.
• Creative Strategy Development: Lead the creation of strategic plans for client projects across a variety of sectors, ensuring that strategies are inspiring, grounded in deep insights, and creatively impactful.
• Collaboration: Work closely with Creative Directors and Client Service teams to bring compelling, creative strategies to life and inspire teams to achieve game-changing results.
• Business Growth: Identify new business opportunities, presenting Imagination’s strategy offering to potential clients and driving the agency’s growth through creative and strategic solutions.
• Trend Forecasting & Insights: Stay ahead of emerging trends in business, marketing, and technology, using your knowledge to inform creative strategies and communicate the value of innovative brand experiences to clients.
• Measurement & Impact: Ensure all strategies are backed by data, research, and clear measurement criteria to deliver effective, client-centered solutions.

• Minimum of 6 years of experience in a similar strategic role, preferably in an agency environment.
• Extensive experience in developing and executing live, experiential, and digital marketing strategies across multiple channels.
• Expertise in working with both B2B and B2C clients, especially within complex marketing landscapes.
• A strong understanding of emerging technologies and trends, and their impact on customer experience and brand interaction.
• Exceptional communication skills, with the ability to influence and present strategic ideas to clients and internal teams alike.
• Proven leadership skills, with the ability to manage and inspire teams to deliver their best work.
• A collaborative mindset and a creative problem-solving approach.
• A passion for human behavior, with the ability to develop insights that fuel strategic creative work.

At Imagination Australia, we value creativity, collaboration, and innovation. We foster an inclusive, forward-thinking environment where your ideas can thrive and where you can make a tangible impact on both the agency and our clients’ businesses. This is an opportunity to be part of an industry-leading team and to help shape the future of live experiences, marketing, and brand strategy.

Apply now and take the next step in working with Imagination – a place where creative thinking and strategic vision come together to create experiences that matter.

Imagination believes that diversity, equity and inclusion are more than just words, and more than a legal framework or a moral obligation – they are guiding principles that, when acted upon, make us stronger, more innovative and more creative as an organisation.

We commit to not only significantly increasing our efforts to effect change today, but also to ensure that our efforts will be sustained for the long-term.

To support us on this journey we have appointed a Diversity, Equity and Inclusion Board to help shape our plans to bring about positive change, to help us learn and keep us all moving forward together.

We believe the responsibility for a diverse, equitable and inclusive workplace ultimately rests with all of us.

We believe that all employees should feel a sense of belonging at Imagination – regardless of their race, religion or belief, gender identity, age, sexual orientation, disability or background.

We believe racism has no place within our workplace or our work culture and we reject all forms of hatred, prejudice, intolerance and discrimination.

We believe that Black Lives Matter and it is our expectation that all employees become actively committed to making unbiased choices and are anti-racist in everything they do. Our Imagination community must share and live these beliefs, as diversity makes us stronger.

Our priority is humanity and our efforts towards a more diverse, more equitable and more inclusive workplace are never done.