Showcasing the Mustang GTD in motion
Electric IQ Challenge
- Concept Design: Developing the game show concept and integrating it with Ford’s “Power Promise ” aesthetic
- Content Development: Crafting narratives and quiz questions to educate audiences on EV ownership
- Technical Execution: Designing and programming the interactive kiosks, as well as coordinating the LED screen content
- On-Site Production: Managing the live activation, including host preparation and audience engagement strategies
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