We apply our collective Imagination to creative, cultural and commercial challenges

We believe in the power of human imagination as a force for positive impact in the world. When you spark the imagination, you create joy, excitement, belief and action. For over 50 years we’ve created a culture that nurtures and inspires human imagination, for the betterment of our people, our communities, our clients and their customers.

Immerse. Identify. Imagine. Implement.

Our method guarantees originality and effectiveness through behavioural insight, incisive strategy, creative invention and commercial rigour.

Our labs are where we explore, experiment and prototype.

From cutting-edge technology to curiosity about human behaviour, they’re our innovation engine, designed to spark the imagination of our people and our clients.

We’re fully committed to operating in an environmentally responsible manner, focusing on our own business operations and working with clients to deliver sustainable solutions to their challenges.

Climate action is at the heart of our strategy and through our membership of Planet Mark we measure our global carbon emissions and set annual reduction targets.

Of course, there’s still work to be done. Sustainability is an ever-evolving field, with constantly-shifting targets.

We strive to be a force for good. Not just with pro bono accounts, but with everything we do across our entire global network.

With our work, our environmental impact, and our hiring practices.

From cultural collaboration in Australia supporting Indiginous communities, to providing creative upskilling and mentoring to children in the UK.