Jaguar Land Rover

F-PACE Retailer Preview App

A creative solution was required to maintain enthusiasm among the public and provide retailers with an engaging digital sales tool post launch.

F-PACE Retailer Preview App
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A creative solution was required to maintain enthusiasm among the public and provide retailers with an engaging digital sales tool post launch. This virtual reality experience bridges the gap in time between the F-PACE press launch and physical vehicles rolling into dealerships 4-6 months later.

Within dealerships, cars are displayed statically, and local test drives are limited in displaying full vehicle capabilities. We needed to create a tool that would aid dealers in showcasing the true performance capabilities of their launch vehicles.