On the 11th of June, we will once again be sponsoring and taking part in Createch, joining 400 of the most influential players in the technology and creative sectors at the world’s leading Createch conference.
Createch 2019 will explore the global ecosystem of businesses blending creativity and technology to create new products, services and experiences and we are looking forward to being part of it again this year.
Anton Christodoulou, Group Chief Technology Officer and Rory Byrne, Business Director at Imagination will be hosting a panel session during the day discussing ‘The New Frontier - How should your brand behave in an immersive world?’
Technology is once again changing the way in which we communicate, work and play. Communication mediums are expanding beyond broadcast, web, mobile and live experiences, towards powerful new forms of engagement, that represents a fundamental shift in the way we consume and interact with brands.
Immersive technology is driving the new experience frontier, and as with all new technologies, it requires a new rulebook to understand how we should behave in this multidimensional and multisensory space.
A link to the tickets can be found here, we hope to see you there!