Imagination win at the 2017 Event Awards
Campaign’s Event Awards award the very best brand experience campaigns every year, and in 2017 they enlisted 30 industry professionals to scrutinise the 300 entries they received. Judges awarded top marks to projects that they deemed truly awe-inspiring in response to the client brief, brand prowess, execution and measurement.
Imagination and Shell walked away as winners in the Outdoor Event category for Make the Future Live, a four-day festival of energy ideas and innovation held in May 2017 at the Queen Elizabeth Olympic Park.
Jill Martin, General Manager of Make the Future Live said that “we in Shell are very lucky to have such a great team at Imagination to work with. We delivered such a great event because our collective passion and commitment won’t let it be anything other than amazing.”