Quintain, the leading property investment and development company, was looking to articulate its commitment to sustainability, create differentiation and express the independent minded stance that has made it one of the consistently strongest performers in its sector. Following a competitive audit and interviews with senior stakeholders, we developed a vision, values and personality for the brand and created a new identity, visual system and guidelines to help Quintain engage with a wide diversity of audiences: employees, investors, joint venture partners, government bodies and the public.

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• ⓒ Imagination 2010