Strategist

Imagination is the design and event partner to the transformative nations and brands of the Middle East. From designing entertainment destinations and visitor centres to launching new brands and creating VIP events for the most exclusive guests. We are Imagination, and we thrive on Independent Creativity. 

Role Overview:  

We are looking for a Strategist to join our dynamic team in Dubai. Trusted to deliver project phases to the highest standard, you will primarily focus on bringing your creative strategy skills to support event concepts, but you will also support our teams on more complex strategic work for destinations and consulting for clients who seek to succeed in the experience economy, spanning entertainment, tourism, leisure, hospitality and beyond. 

Detailed responsibilities:

• Developing Creative Strategy for Events Projects & Pitches
• Research, Concepts, Ideation, Content Development
• Developing rigorous strategic directions and creative platforms, creating fresh, exciting ideas with creative teams
• Conducting Research on Consulting & Destinations projects
• Delivery of discrete project phases and deliverables
• Benchmarking, Trends, Consumer research
• Delivering fresh insights to support unique concepts
• Supporting the Strategy Department Tools & Information/Reports
• Supporting Documentation for the department
• Content creation and inspiration for the wider team
• Supporting Marketing & Growth
• Ad-hoc support with Marketing activity such as communication content and assets
• Inspiration and general industry trends and reports seeking
• Analysis of local events and experiences - attending, reporting and presenting
• Supporting the Sr/Director in developing and holding the ‘thread’ of the strategic narrative
• Support the Sr/Director in developing the overarching Experience Blueprint
• Presenting key deliverables to clients

Experience and skills required

• Minimum 3 years experience as a Strategist in Marketing and/or Events agencies
• Fluent Arabic speaking and writing essential
• Fluent English speaking and writing essential
• Degree-level education essential
• Able to work in Riyadh , Dubai and travel to the region, including Qatar, and other GCC nations essential
• Strong writing skills
• Strong research skills
• Strong presentation skills
• Flexibility, agility and eagerness to learn quickly are important personality qualities

What we can offer you:  

• Work on world-first projects including Technology-led experiences, Tourism Developments, Regional Launches and Brand Development
• Work with some of the world’s and region’s most exciting and sought for brands and entities, such as Google, NEOM, Qiddiya, Majid Al-Futtaim, Emirates Nature, VISA and a big et cetera
• Join a team of diverse, passionate, expert Strategists who operate in a regional and worldwide network 
• Learning and development opportunities that will support you in becoming a strategist who can work comfortably between the commercial and artistic worlds
• Travel to exciting locations across the UAE and the region to work with our clients

Benefits and perks offered

• Comprehensive paid time off benefits
• Hybrid work model, where our team comes into the office a minimum of 3 days per week
• Comprehensive health insurance
• Public profile and exposure increase as a thought leader and prominent talent for the office, featured in publications and as a panellist, speaker and judge in select events
• Monthly breakfasts and monthly social sessions
• Select educational support for growth and upskilling

Imagination:

Imagination is an Experience Design Company headquartered in London, with 14 offices worldwide. Founded over 50 years ago on a principle of Independent Creativity - we bring together diverse groups of strategic, creative and practical people to find creative and inspired answers to client challenges. We remain independent to this day. We have been working in the Middle East for 12 years, with studios in Dubai and Riyadh and a presence in Abu Dhabi and Doha.

We have earned a reputation for consistently challenging and changing the status quo, through our core offers of Consulting, Destinations, Content and Live. Imagination’s clients include Dubai Municipality, Majid Al-Futtaim, Emirates Nature, NEOM, Qiddiya, Google, KDD, DNATA and many more.

Imagination was awarded silver at Campaign’s Global Brand Experience Agency of the Year Awards 2022, and won the Grand Prix award at Campaign Tech Awards for their recent work with Visa Masters of Movement. We have also been nominated as Campaign Middle East Event Agency of the Year for two consecutive years.

Legislation requirements:

Candidates must be authorised to work in the relevant market (UAE) in order to apply.